1. Sales and purchasing professionals
- Sales representatives and negotiators
- Buyers and purchasing managers
- Entrepreneurs and SME managers
- Supplier relations managers
➡ Objective: To secure favourable agreements, build lasting relationships, and avoid unnecessary conflicts in transactions.
2. Managers and executives
- Chief Executive Officers
- Team leaders
- HR managers and social relations managers
➡ Objective: Manage internal negotiations (salaries, disputes, contracts) and external negotiations (partnerships, strategic alliances) in a constructive manner.
3. Human resources and social relations
- HR Director and HR Manager
- Trade union representatives
- Social relations advisers
➡ Objective: Negotiate collective agreements, manage labour disputes and establish effective social dialogue.
4. Legal professionals and solicitors
- Mediators
- Conflict management consultants
- Business solicitors
➡ Objective: To find win-win solutions to disputes and avoid costly litigation.
5. Medical and social professions
- Mediators
- Psychologists and social workers
- Healthcare managers
➡ Objective: Manage interpersonal conflicts, promote cooperation, and establish a climate of trust.
6. Anyone who has to negotiate in their daily life
- Entrepreneurs and freelancers
- Students and recent graduates
- Individuals (property, salary, purchases, etc.)