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Practical preparation training For the examination

Federal certificate
specialist
for sale

For exam success
the federal sales specialist certificate.

Duration

Eight months of hybrid training: online sessions and evening classes in person.

Start

Choose between our February, May or September start dates.

Approach

High-level active trainers and personalised teaching.

Schooling

CHF 12,200. Reimbursed at 50% by the Confederation.

Context and issues

Training for the Federal Certificate of Competence in Sales is of crucial importance in the Swiss economic landscape. It aims to develop advanced skills in sales management, commercial strategy and customer relations, which are necessary to excel in competitive and constantly changing environments. This training is particularly relevant in a context where the sales market in Switzerland, including the retail and business-to-business sectors, generates billions of Swiss francs in turnover each year.

Holders of the Federal Certificate are trained to plan and organise commercial activities, optimise sales processes, and ensure customer loyalty through communication and negotiation skills. They also play a key role in developing and implementing sales strategies aligned with the company's marketing objectives. The training covers a variety of areas such as project management, integrated communication, digital marketing, and commercial law, ensuring comprehensive preparation for the modern challenges of the sector.

Your comments

Programme

I. Self-management and Project Management

Developing project management and self-management skills to plan, execute, and evaluate commercial projects effectively.

II. Financial and Commercial Analysis

Financial and commercial analysis techniques for evaluating sales performance and making strategic decisions.

III. Marketing Strategies

Developing marketing strategies to effectively promote products and services and achieve sales targets.

IV. Communication and Promotion Strategy

Developing communication skills and planning promotional activities to maximise market impact.

V. Distribution Management

Design and management of distribution channels to ensure optimal market coverage and product availability.

VI. Sales Activity Planning and Monitoring

Detailed planning of sales activities and monitoring of processes to ensure the efficiency of commercial operations.

VII. Sales Process Management

Managing sales processes and optimising commercial interactions to improve customer satisfaction and sales performance.

VIII. Interaction and Customer Relations

Interpersonal interaction and communication techniques to strengthen customer relationships and ensure customer loyalty.

IX. Key Account Management

Strategic approaches to managing and developing relationships with key customers and major accounts.

X. Conducting Complex Sales Interviews

Advanced methods for conducting complex sales interviews, negotiating effectively, and closing major sales.

  • SKILLS ACQUIRED

  • Preparing and conducting B2B and B2C sales
  • Project management
  • Customer relationship management
  • Complex negotiation
  • Public speaking
  • Effective argumentation
  • Multi-channel promotion and distribution
  • Corporate finance
  • Integrating AI into sales
  • Cognitive and behavioural psychology applied to sales
Simon Pawolleck

Let's discuss your training project!

They train with us

OSAM Customers - Companies

You have initial training in marketing or sales. You hold a CFC (or equivalent) and can demonstrate at least two years of professional experience in the sector at the date of the federal examination.

  • Any professional in active employment who deals with customers, partners or suppliers.
  • The executives.
  • Job seekers or individuals undergoing professional retraining.

The federal examination is organised by the Suxxess organisation.

Applications must be submitted online at suxxess.org.

This course can be fully customised (content, format, language). Contact us for a free quote.

For more information, contact us!

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© OSAM Training / Federal Certificate of Competence in Sales Specialist Training